Used to be that mapping location visually was enough. Not today!
Businesses must break down their rigid systems and processes to evolve to be more agile and real-time. It’s not just about customer-facing systems, but also the back-end foundation that handles core processes such as order management, inventory and pricing. These back-end systems contain necessary data that is needed during customer-facing processes.
That's why you need location intelligence platforms like CARTO to extract the value of location and business potential
Or solution digital platforms like 360Globalnet that unleash the value of Google's Enterprise location data and overlay this to enterprise data.
Retail, travel and transportation and hospitality are also all looking to capitalize on location-based services to integrate with back-end infrastructure to improve customer engagement