Embedded analytics lead to stickier applications.
By embedding analytics deep within a single application, businesses can empower their employees to create and share dashboards, reports and visual analytics across their organization, with little to no support from IT. According to the “2016 State of Embedded Analytics Report” from Logi Analytics, 87 percent of application providers said that customers see embedded analytics as important. Moreover, by enabling all employees to make data-driven decisions in the applications they’re already using, businesses can minimize the time and effort that exists between business insight and action. Businesses should remember, however, that creating a data-driven organization doesn’t happen overnight. Like all change in an organization, there is a multi-step process that requires time, resources and planning.