Why? To increase booking value and profit margins, reduce churn and ensure long-term survival.
"A well-conceived addition of BI capabilities makes any ISV solution more attractive and stickier. A stickier solution drives greater adoption and engagement in the underlying solution. Greater engagement drives higher customer satisfaction. Higher customer satisfaction drives improved renewal rates, and the chain of goodness just keeps going..." Michael Locke Aberdeen Group
For SoftPro Medical Solutions this means that we continue our effort to be the leading supplier of asset management in the healthcare segment by adding Business Intelligence functionality to our products Medusa and PeRMit.